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Program Title: GM US Trade Association Private Offer GM US National Program Type: Bonus Cash 
Bonus Cash: Customer/consumer bonus cash. Can be used with other incentives. This is not always available with leasing. Effectively reduces price of vehicle. Rebate Cash To Customer: $500.00 Comments: GM US Trade Association Private Offer Eligibility: Targeted Direct Mail End Date: 2014-01-02
Program Title: GM US Dealer Rent-A-Car Program GM US National Program Type: Dealer Cash 
Dealer Cash: Cash given specifically to the dealer by the manufacturer to be used to close a deal. The dealer will use this to protect its profit margin on a sale. It gives the dealer room for the buyer to negotiate on the price of the vehicle and still make a profit. Comments: GM US Dealer Rent-A-Car Program Eligibility: No Specific Group Affiliation End Date: 2013-09-30
Program Title: GM US Railroad and Utility Industry Bonus Cash GM US National Program Type: Lease Cash 
Lease Cash: Cash provided by the car manufacturer to be used toward the customer’s lease. Rebate Cash To Customer: $3000.00 Comments: GM US Railroad and Utility Industry Bonus Cash Eligibility: Targeted Direct Mail End Date: 2014-12-31
Program Title: GM US Ally CCR GM US National Program Type: Lender Bonus Cash 
Lender Bonus Cash: Cash provided by a car manufacturer's (i.e. Ford, Toyota, etc.) lending arm, such as Ford Motor Credit or Toyota Financial Services. Can be used with other finance and lease products offered by the captive finance institution. Rebate Cash To Customer: $3000.00 Comments: GM US Ally CCR Eligibility: Public End Date: 2013-07-01
Program Title: GM US Consumer Cash GM US National excl. Puerto Rico & VI Program Type: Stand Alone Retail Cash 
Stand Alone Retail Cash: Car manufacturer (i.e. Ford, Toyota, etc.) provided consumer cash. Cannot be used in conjunction with promotional lease/finance rates. Rebate Cash To Customer: $2500.00 Comments: GM US Consumer Cash Eligibility: Public End Date: 2013-07-01
Program Title: GM US GM Financial CCR Cash GM US National Program Type: Lender Bonus Cash 
Lender Bonus Cash: Cash provided by a car manufacturer's (i.e. Ford, Toyota, etc.) lending arm, such as Ford Motor Credit or Toyota Financial Services. Can be used with other finance and lease products offered by the captive finance institution. Rebate Cash To Customer: $3000.00 Comments: GM US GM Financial CCR Cash Eligibility: Public End Date: 2013-07-01
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